Zolotas, un joailler grec de luxe prisé par la jet-set internationale
Founded over 125 years ago, Zolotas is one of Greece’s most prestigious luxury jewellery houses. Inspired by ancient Hellenic art, the brand has captivated generations of elegant women, from Maria Callas and Elizabeth Taylor to Romy Schneider.
Much like high-end real estate in Paris and across the world, Zolotas represents a refined lifestyle built on heritage, rarity and timeless elegance.
Zolotas: 4,000 Years of Ancient Inspiration
Established in Athens in 1895, Efthymios Zolotas envisioned a jewellery house rooted in Greek history yet adapted to modern tastes. After training in Paris, he returned to Greece with a mission: reinterpret ancient jewellery using traditional techniques such as hand-hammered and sculpted gold.
Quickly embraced by Athenian high society, Zolotas became a symbol of luxury craftsmanship, echoing the appeal of prestigious historic residences and prime properties in global luxury real estate markets.
An International Clientele for High-End Jewellery
The house gained international recognition when prominent figures such as Aristotle Onassis and Stavros Niarchos offered Zolotas creations to their wives. By the 1960s, the brand had become synonymous with jet-set glamour.
Icons such as Jacqueline Kennedy, Elizabeth Taylor and Maria Callas fell in love with its mythological-inspired pieces, which resembled museum artefacts brought to life. Zolotas became a reference in international luxury, much like Parisian prime real estate.
Iconic Artistic Collaborations
In the 1970s, Zolotas opened in Paris and collaborated with renowned artists including Takis, Alekos Fassianos, Claude Lalanne and Paloma Picasso. These creative partnerships elevated the brand into a true artistic jewellery house, blending sculpture, symbolism and craftsmanship.
A Luxury Revival in Paris
After a period of decline, Zolotas made a strong comeback in 2016 with the opening of a new boutique at 3 rue de Miromesnil, in one of Paris’s most prestigious districts. Designed by architect Lykourgos Psareas, the space reflects the brand’s ancient yet contemporary identity.
Today, Zolotas jewellery once again appeals to discerning collectors, much like luxury properties in Paris and internationally, offering timeless value and cultural depth.
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